NOODLE ST - WESTFIELD FASHION SQUARE
Noodle Street emerges as a prominent player in the fast-casual dining scene, specializing in authentic Chinese noodles. With an expansion underway in Los Angeles, the Fashion Square location stands as the flagship store and the largest Noodle Street establishment in Southern California. The interior design concept pays homage to Chinese cultural heritage, serving as a vibrant celebration of tradition and authenticity. Red hues dominate the space, adorning wall paneling and cabinets, symbolizing prosperity, luck, and joy in Chinese culture. This bold color choice not only adds warmth and energy to the atmosphere but also reinforces the restaurant's cultural identity.
A focal point of the interior is a glass display window, strategically positioned to offer customers a captivating view of the noodle-making process. Here, skilled chefs expertly craft fresh hand-made noodles, showcasing the artistry and craftsmanship behind each dish. This interactive display not only engages customers but also enhances the dining experience, providing a glimpse into the culinary traditions of Chinese cuisine.
Overall, Noodle Street's Fashion Square location embodies a perfect blend of tradition and innovation, offering a modern interpretation of Chinese noodle culture while staying true to its rich heritage. With its inviting ambiance, bold design elements, and immersive culinary experience, Noodle Street sets the standard for fast-casual dining in the heart of Los Angeles.
PROJECT
NOODLE ST - WESTFIELD FASHION SQUARE
LOCATION
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CLIENT
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YEARS
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COLLABORATORS
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PHOTOGRAPHERS
EVAN KOESTER
AWARD
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PUBLICATIONS
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SCOPE
PERMITTING